Case study2025 · Commercial Consultant & Data Analyst
Marketplace Integration — Skinautica
Bsale ERP + Shopify + AnyMarket + Walmart Marketplace integration, with end-to-end data governance.
E-commerceIntegrationRetailData Quality
01
Problem
Inventory and pricing diverged between the ERP (Bsale), the Shopify store and the marketplaces (Walmart, AnyMarket). Result: oversells, canceled orders and lost Walmart ranking.
02
Solution
Mapped end-to-end data lineage, identified truncation points, and designed governance rules so Bsale is single source of truth for stock and pricing. Implementation with the tech partner.
03
Impact
+25% digital sales in the quarter post-implementation. Oversells eliminated. Walmart Marketplace rank recovered.
04
Metrics
+25%
Digital sales
0
Oversells
2,400
SKUs unified